3 days "In House" Sales Training
When you need Sales Training for your dealership, we will dispatch one of our professional trainers for 3 consecutive days.
Key Benefits
		On site at your store
		Potential to generate immediate sales
		No traveling expenses incurred by your personnel
	Capabilities Our professional trainers will...
		Always give you their personal best in every workshop.
		Present a fun, fact-filled, skill development workshop that will teach salespeople and managers essential time management skills, goal setting techniques and the secrets of selling that Robert implemented in his own career.
		Teach the selling skills of closing, overcoming objections, and follow-up that took Robert and thousands of other salespeople from below average sales to sales mastery.
		Show every attendee how they can take the information learned in the workshop and put it to use immediately.
		Give workshop participants the tools they need to turn "pro" in sales to make more money for themselves and the dealership.
COURSE OUTLINE (3-day course)
DAY ONE
Getting You Ready to Sell More Cars
		Getting organized and ready for success in sales
		How to track your selling activities and results
		How to plan your day, month, and year
		How to set and reach sales goals daily, monthly, and yearly
Understanding Your Customers
		Who they are
		What they want
		How to work with them
		How to find their buying motives and hot buttons
How You Sell a Car in Today's (and Tomorrow's) Markets
		The Basics - the steps to the sale
		The mistakes salespeople make with the basics
		Questions and objections you can expect on the way to the sale
		The 4 pre-presentation steps of selling
		The 4 presentation steps of selling
DAY TWO
How to Professionally Close More Sales
		Understanding and implementing sound communication skills
		Thirty questions, tips, and strategies on closing
		The most important questions you need to ask the customer
		Leading the customer to the sale
		On the lot - how to get a firm commitment the new way!
		How to Handle Buying Objections
		Understanding the 3 things we call "objections"
		How to find the real objection your customer has to buying
		Five steps to successfully handling any objection
How to Bypass Objections
		How to bypass price questions and objections until it's time to talk about them
		How to bypass color and equipment objections so that you can sell from stock
DAY THREE
How to Use the Paperwork to Help You Close the Sale
		How to transition from a "Yes" on the lot to the paperwork and get even more commitments without ever asking "Would you buy it today if..."
		Why the customer statement is so important - qualifying the customer
		Understanding the rules of negotiating - and using them to set up a Win/Win situation
		Choosing the most effective closing techniques during the negotiation process
		How to close on the objections you get during the negotiation
How to Properly Handle the Telephone
		The basics of handling all telephone calls
		Common problems on telephone calls
		How to handle incoming sales calls
		How to handle outgoing follow-up calls
		How to handle your most common objections
How to Prospect for New Business
		How to reduce your dependency on floor traffic
		How and when to prospect for new business
		How to prospect in person, by mail, and by phone
How to Follow Up Sold Customers, Working Prospects, Orphan Owners, and Service Customers
		How to set up a follow-up system for each category of customers
		How to schedule your mail outs for each category of customers
		Mail outs - what to say and how to write notes that work
		How to follow up in person, by mail, and by phone
	inforequest@autoacademy.com
	Reference Accounts Kipp Scott Pontiac Buick Cadillac, c/o: Mr. Don Sterling, 6841 50th Avenue, Red Deer, AB T4N4E2 phone: (403) 343-6633 Crowfoot Ford Sales c/o : Mr. Bill Holdershaw, 9 Crowfoot Circle NW, Calgary, AB T3G3J8 Phone: (403) 239-1115 Cheyenne GM c/o: Mr. Bob Bodnarchuck, 2110 HWY 6 S, MELFORT, SK S0E 1A0 Phone: 306-752-2783 Ken McDonald Chev Olds c/o: Mr. Ken McMurchy, 4901 46 AVE, TABER, AB T1G 2A4 Phone: 403-223-3556 Sullivan Pontiac Buick HOUSTON, BC Phone: 250-845-2244 Robinson Pontiac Buick c/o: Mr. Ted Kohli, Guelph, Ontario Phone: 519-821-0520